National Survey on Recreation & the Environment, Phase 1-2008
Principle Investigators:
Dr. J. Mark Fly, Professor [E-mail: markfly@utk.edu] and
Human Dimensions Research Lab Director, University of Tennessee, Knoxville, TN;
and
Dr. H. Ken Cordell, Pioneering Scientist [E-mail: kcordell@fs.fed.us], USDA Forest Service, Athens, GA
Beginning/Ending Dates: July 1, 2008 thru December 31, 2008
Brief Description:
NSRE Phase 1-2008 is the eleventh National Recreation Survey in the United States since the first survey was conducted in 1960.
Traditionally, National Recreation Surveys have focused on outdoor recreation participation by the American public.
The NSRE continues that focus, but expands beyond previous NRS studies by including extensive survey coverage of the
attitudes and values various segments of society hold toward our country's natural resources. The NSRE also broadens
its scope of collecting traditional demographics of individuals and households by including lifestyle profiles that have been
found useful in marketing research.
Objectives:
- Collaborate in conceptualizing, designing, testing, refining, implementing, and
reporting modules of phone survey questions integrated into the National Survey on Recreation
and the Environment. Modules to include, but not limited to, recreation participation, freshwater recreation, last trip profiles,
boat ownership, demographic characteristics, land ownership, and wilderness values;
- Collaborate in development of disproportionate sampling designs and execute those designs as needed to meet mutally agreed targets associated
with modules of survey questions to be implemented;
- Provide timely data from completed surveys, consultation on data analysis,
and assistance in interpreting analysis results from all modules of survey questions
implemented through this cooperative agreement; and
- Collaborate in comparing the dollar costs, response rate benefits, and potential
response and non-response biases resulting from sampling and interviewing procedures.
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