National Survey on Recreation & the Environment, Phase 2-2007
Principle Investigators:
Dr. J. Mark Fly, Professor [E-mail: markfly@utk.edu] and
Human Dimensions Research Lab Director, University of Tennessee, Knoxville, TN;
and
Dr. H. Ken Cordell, Pioneering Scientist [E-mail: kcordell@fs.fed.us], USDA Forest Service, Athens, GA
Beginning/Ending Dates: August 31, 2007 thru August 15, 2009
Brief Description:
NSRE Phase 2-2007 is the ninth National Recreation Survey in the United States since the first survey was conducted in 1960.
Traditionally, National Recreation Surveys have focused on outdoor recreation participation by the American public.
The NSRE continues that focus, but expands beyond previous NRS studies by including extensive survey coverage of the
attitudes and values various segments of society hold toward our country's natural resources. The NSRE also broadens
its scope of collecting traditional demographics of individuals and households by including lifestyle profiles that have been
found useful in marketing research.
Objectives:
- Collaborate in conceptualizing, designing, testing, refining, implementing, and
reporting modules of phone survey questions integrated into the National Survey on Recreation
and the Environment. Modules to include, but not limited to, forst and range recreation participation, changing demographic characteristics
of forest and range recreation participants, forest and range land ownership, and public land values;
- Collaborate in development of sampling designs and execute those designs as needed to meet mutally agreed targets associated
with the above modules of survey questions;
- Provide timely data from completed surveys, consultation on data analysis,
and assistance in interpreting analysis results from modules of survey questions
implemented through this cooperative agreement; and
- Collaborate in comparing the dollar costs, response rate benefits, and potential
response and non-response biases resulting from sampling and interviewing procedures.
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